It seems everyone is always putting themselves into financial burden to keep up with the next great luxury trend so that your business, image and ego can keep thriving. This happens all the time with cars. The one you have is most likely perfect but because a new, faster version is released……YOU MUST HAVE IT!!!
This is a problem that a lot of people face with the force feed media and promotion of the technological age.
This post is aimed at the limousine industry, one of the worst in the automotive industry where business owners are actively selling old to buy new. By the end of the post business owners and readers alike will leave with some actionable tips. Although I will be writing this about the limo industry the principles behind this post remain true to all. I know, I know, its not a post about the next greatest super car straight out of japan but its something I feel like getting out! After using limousines regularly, I think its only fair I share some views I have obtained.
Upgrading doesn’t mean selling your old limo!
You don’t have to buy new cars every few years or months in order to keep up. You can employ a few practices that will keep your cars looking In top shape so that it’s a lot less noticeable that they’re not brand new. Learn to spruce up your vehicles regularly so that you’re fleet looks amazing all the time.
The cars you currently have in your fleet may range from antique to brand new and they all have special care instructions to keep them looking beautiful. Before you decide that some cleaning and interior maintenance will be enough to stave off replacing vehicles, you need to figure out if your resources can handle this regular cleaning and maintenance. At some point, the cost of keeping the cars looking good can exceed the cost of simply replacing them. If you keep track of your resources, you won’t get to that point.
The outside of each car is the first thing your clients will see so you want that first impression to be impeccable. Imagine you’re a client looking for luxury transport. Would you want the car that shows up dull or with small scratches or dents on it or would you want the one that shows up with the sun glinting off a perfect paint job and bouncing off the shine of the bumpers? The answer is obvious and that first impression sets the tone for the entire experience of the client.
- Keep touch up paint on hand to fix any small scratches that may occur during regular use of the car.
- A buffer compound and the right cloths will help you get out any dents or prime scratched surfaces before touching up paint.
- Proper soap and wax are important tools for cleaning up the cars to be sure they’ll shine their best.
Now that your cars are shiny and looking new on the outside, the interior has to live up to that. Events and other causes for luxury transport can lead to food and drink being spilled on the carpets and seats. People who are intoxicated and having fun don’t always pay attention to where their glasses sit and a moving car makes that even more of a hazard. Instead of enforcing strict rules about food and drink, let the party go on and be sure to have the cleaning materials on hand to restore the seats and carpets after each ride.
Use Extras to Make Your Cars Unique
Give every client something to remember so they always want to call you for luxury transport. Consider something like a unique horn tune for special events, premium television screens, or internet for some or all of your fleet. If you are unsure that you can handle the kinds of maintenance that keep your cars looking great, partner with an auto repair and maintenance shop that will always be available to fix the small things so you don’t have to keep replacing cars and your clients always love what you have to offer.
You don’t need the newest or the fastest or the flashest to get the most out of your life, business or happiness. If your always going for bigger and better you will never reach the end. There will always be more. Instead, try making what you have better, or the best that it can be.
Thanks for reading this post, I hope you liked it and look forward to hearing your comments on the subject. Remember to subscribe to the blog for the latest information and share me on social media!